What’s organic marketing?
Organic marketing makes it easy for your customers to find you, naturally.
No artificial tricks, no toxic stuff added to your marketing mix.
In traditional marketing – or Outbound Marketing – companies strive to find customers.
They use poorly targeted techniques and interrupt people to get their attention (think cold-calling, TV ads, billboards, junk mail, online ad banners, etc).
Organic Marketing – also referred to as Inbound Marketing – focuses on getting found by customers and answering their specific needs.
Grow your business… naturally!
Most businesses cannot afford to have an in-house digital strategist, but every business deserves a good digital strategy. Letting your web designer handle your online marketing is a risky idea.
Organic marketing gives you the tools and flexibility to optimise and manage your online presence when you need it.
Some of the things we can do:
- write an organic digital strategy for you to implement with your design team,
- manage your website re-design / optimisation,
- coach you or your team for maximum online results,
- handle everything for you – from audit to implementation.
We can also provide coaching periodically or on a per-need basis.